What is Break-Even Point?
The break-even point is the level of sales where total revenue equals total costs, resulting in no profit or loss. It helps businesses understand the minimum sales required to avoid losses.
Use our free break even calculator to determine how many units you need to sell to cover costs. Essential for business planning, startup analysis, pricing strategy, and financial forecasting.
The break-even point is the level of sales where total revenue equals total costs (fixed + variable). At this point, a business makes neither profit nor loss. Imagine your business is a giant see-saw.
The break-even point is the perfect balance. It’s the specific number of sales where your revenue exactly covers every single cost. No profit yet, but crucially, no loss. Every sale after this point is where your profit finally begins. Think of it as your business's baseline for survival. Knowing it is the first step to true profitability.
Break-Even Point (Units) = Fixed Costs ÷ (Selling Price per Unit - Variable Cost per Unit)
Break-Even Point (Revenue) = Break-Even Units × Selling Price per Unit
Step 1: Identify Your Fixed Costs (The "Gotta-Pay-'Em-No-Matter-What" Costs)
These are your monthly expenses that don't change, even if you sell one bag of coffee or one thousand.
Step 2: Know Your Numbers Per Item
Step 3: The Contribution Margin
It tells you how much money from each sale is left over to contribute towards covering your fixed costs.
This means every time Brewed Awakening sells a bag, $10 goes towards paying the rent and salaries.
Step 4: Do the Magic Math
Now, we find the magic number of bags needed to cover all those fixed costs.
Step 5: Translate That into Revenue =
How much money do those 405 bags represent?
The "Aha!" Moment: Brewed Awakening now knows that they must sell 405 bags per month to generate $10,125 in revenue just to cover all their costs. Bag #406? That's when the profit party starts
The break-even point is the level of sales where total revenue equals total costs, resulting in no profit or loss. It helps businesses understand the minimum sales required to avoid losses.
Break-even point (units) is calculated using the formula:
Break-even analysis is crucial for business planning. It helps determine:
For more financial analysis, try our ROI Calculator or Profit Margin Calculator.